{"id":1264,"date":"2015-03-19T06:00:35","date_gmt":"2015-03-18T21:00:35","guid":{"rendered":"http:\/\/seopack.jp\/seoblog\/?p=1264"},"modified":"2021-07-02T16:50:42","modified_gmt":"2021-07-02T07:50:42","slug":"20150318doorway-update-matome","status":"publish","type":"post","link":"https:\/\/seopack.jp\/seoblog\/20150318doorway-update-matome\/","title":{"rendered":"Google\u300c\u30c9\u30a2\u30a6\u30a7\u30a4\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u300d\u5185\u5bb9\u3068\u5bfe\u5fdc\u6cd5\u307e\u3068\u3081\uff0f\u30b5\u30f3\u30d7\u30eb\u3064\u304d"},"content":{"rendered":"<p>\u691c\u7d22\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306b\u65b0\u305f\u306a\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u304c\u52a0\u308f\u308b\u3068Google\u304c\u767a\u8868\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u3053\u306e\u300c\u30c9\u30a2\u30a6\u30a7\u30a4\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u300d\uff08\u30c9\u30a2\u30a6\u30a7\u30a4\u30da\u30fc\u30b8\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\uff09\u306e\u5bfe\u8c61\u3001\u5185\u5bb9\u3001\u5bfe\u5fdc\u6cd5\u306a\u3069\u3001\u30b5\u30a4\u30c8\u7ba1\u7406\u8005\u306b\u5fc5\u8981\u306a\u60c5\u5831\u3092\u307e\u3068\u3081\u307e\u3057\u305f\u3002<\/p>\n<p><a href=\"\/seoblog\/wp-content\/uploads\/2015\/03\/20150318eyecatch-doorway-matome.gif\"><img loading=\"lazy\" class=\"alignright size-full wp-image-1267\" src=\"https:\/\/seopack.jp\/seoblog\/wp-content\/uploads\/2015\/03\/20150318eyecatch-doorway-matome.gif\" alt=\"20150318eyecatch-doorway-matome\" width=\"640\" height=\"332\" \/><\/a><\/p>\n<p><!--more--><\/p>\n<div id=\"toc_container\" class=\"toc_light_blue no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#i\">\u30c9\u30a2\u30a6\u30a7\u30a4\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u306f<\/a><ul><li><a href=\"#i-2\">\u8a98\u5c0e\u30da\u30fc\u30b8\uff08\u30c9\u30a2\u30a6\u30a7\u30a4\u30da\u30fc\u30b8\uff09\u3068\u306f<\/a><\/li><\/ul><\/li><li><a href=\"#Google\">Google\u304c\u63d0\u793a\u3059\u308b\u300c\u8a98\u5c0e\u30da\u30fc\u30b8\u300d\u306e\u30b5\u30f3\u30d7\u30eb\u306f<\/a><\/li><li><a href=\"#i-3\">\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u304c\u9069\u7528\u3055\u308c\u305f\u3089\u3069\u3046\u306a\u308b\u304b<\/a><\/li><li><a href=\"#i-4\">\u8a98\u5c0e\u30da\u30fc\u30b8\u304b\u3069\u3046\u304b\u306e\u5224\u5225\u6cd5<\/a><\/li><li><a href=\"#i-5\">\u8a98\u5c0e\u30da\u30fc\u30b8\u3068\u898b\u306a\u3055\u308c\u305d\u3046\u306a\u3089\uff1a\u5bfe\u5fdc\u7b56<\/a><\/li><\/ul><\/div>\n\n<h3><span id=\"i\">\u30c9\u30a2\u30a6\u30a7\u30a4\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u306f<\/span><\/h3>\n<p>\u3053\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306f\u3001Google\u304c\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u9055\u53cd\u3068\u5b9a\u7fa9\u3065\u3051\u308b\u300c\u8a98\u5c0e\u30da\u30fc\u30b8\u300d\uff08Doorway Pages : \u30c9\u30a2\u30a6\u30a7\u30a4\u30da\u30fc\u30b8\uff09\u3092\u5bfe\u8c61\u3068\u3057\u3001\u691c\u7d22\u9806\u4f4d\u3078\u306e\u30da\u30ca\u30eb\u30c6\u30a3\u3092\u8ab2\u3059\u3082\u306e\u3067\u3059\u3002<\/p>\n<h4><span id=\"i-2\">\u8a98\u5c0e\u30da\u30fc\u30b8\uff08\u30c9\u30a2\u30a6\u30a7\u30a4\u30da\u30fc\u30b8\uff09\u3068\u306f<\/span><\/h4>\n<p>\u300c\u8a98\u5c0e\u30da\u30fc\u30b8\uff08\u30c9\u30a2\u30a6\u30a7\u30a4\u30da\u30fc\u30b8\uff09\u300d\u3068\u306f\u3001<a href=\"https:\/\/support.google.com\/webmasters\/answer\/2721311?hl=ja\" target=\"_blank\">Google\u306e\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3<\/a>\u306b\u3088\u308c\u3070\u3001\u7279\u5b9a\u306e\u540c\u3058\u5225\u30da\u30fc\u30b8\u306b\u8a98\u5c0e\u3059\u308b\u305f\u3081\u306b\u8a2d\u3051\u3089\u308c\u305f\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u5bfe\u7b56\u306e\u305f\u3081\u3060\u3051\u306b\u5b58\u5728\u3059\u308b\u3001\u985e\u4f3c\u3059\u308b\u8907\u6570\u306e\u30da\u30fc\u30b8\u3092\u6307\u3057\u307e\u3059\u3002<\/p>\n<p>SEO\u76ee\u7684\u3067\u4f5c\u3089\u308c\u305f\u305d\u306e\u30da\u30fc\u30b8\u306b\u306f\u30aa\u30ea\u30b8\u30ca\u30eb\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u7121\u304f\uff08\u3082\u3057\u304f\u306f\u4e4f\u3057\u304f\uff09\u3001\u305d\u306e\u30da\u30fc\u30b8\u3060\u3051\u3067\u306f\u610f\u5473\u3092\u306a\u3055\u306a\u3044\u30da\u30fc\u30b8\u3068\u306a\u308a\u305d\u3046\u3067\u3059\u3002<\/p>\n<div style=\"margin:50px 0;\">\n<a href=\"\/\"><span style=\"background-color:#26990A; color:#FFF; border-radius:2px;padding:1px 4px 0px; margin-right:10px; font-weight:bold; font-size:75%;\">PR<\/span>\u3010\u521d\u3081\u3066\u306eSEO\u5bfe\u7b56\u3011\u521d\u671f\u8cbb\u7528\u306a\u3057\uff01\u6708\u984d7,980\u5186(\u7a0e\u8fbc)\uff0d\u7dcf\u5408SEO\u30d1\u30c3\u30b1\u30fc\u30b8<\/a>\n<\/div>\n<h3><span id=\"Google\">Google\u304c\u63d0\u793a\u3059\u308b\u300c\u8a98\u5c0e\u30da\u30fc\u30b8\u300d\u306e\u30b5\u30f3\u30d7\u30eb\u306f<\/span><\/h3>\n<p>\u4f8b\u3048\u3070\u6b21\u306e\u3088\u3046\u306a\u30b5\u30a4\u30c8\u304c\u300c\u8a98\u5c0e\u30da\u30fc\u30b8\u300d\u306b\u8a72\u5f53\u3059\u308b\u3068\u3057\u3066\u3001Google\u306e<a href=\"http:\/\/googlewebmastercentral-ja.blogspot.jp\/2012\/01\/doorway-page.html\" target=\"_blank\">\u30a6\u30a7\u30d6\u30de\u30b9\u30bf\u30fc\u5411\u3051\u516c\u5f0f\u30d6\u30ed\u30b0<\/a>\u306b\u30b5\u30f3\u30d7\u30eb\u3068\u3057\u3066\u6319\u3052\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u307e\u305a\u306f\u3053\u308c\u3092\u3054\u89a7\u3044\u305f\u3060\u3051\u308c\u3070\u30a4\u30e1\u30fc\u30b8\u304c\u3064\u304b\u3081\u308b\u306f\u305a\u3067\u3059\u3002<\/p>\n<p><strong>\u4f8b\uff11\uff1a\u540c\u3058\u82f1\u8a9e\u5b66\u7fd2\u30b5\u30a4\u30c8\u3078\u30ea\u30f3\u30af\u3059\u308b\u3001\u54c1\u8cea\u306e\u4f4e\u3044\u8a98\u5c0e\u30b3\u30f3\u30c6\u30f3\u30c4\u7fa4<\/strong><br \/>\n<img loading=\"lazy\" class=\"alignright  wp-image-1265\" src=\"https:\/\/seopack.jp\/seoblog\/wp-content\/uploads\/2015\/03\/20150318doorway_example01.png\" alt=\"20150318doorway_example01\" width=\"794\" height=\"564\" \/><\/p>\n<p><strong>\u4f8b\uff12\uff1a\u5730\u540d\uff08\u6e0b\u8c37\u533a\u3001\u5343\u4ee3\u7530\u533a\u30fb\u30fb\u30fb\uff09\u4ee5\u5916\u306f\u307b\u307c\u540c\u4e00\u306e\u3001\u5927\u91cf\u306e\u8a98\u5c0e\u30da\u30fc\u30b8\u7fa4<\/strong><br \/>\n<img loading=\"lazy\" class=\"alignright  wp-image-1266\" src=\"https:\/\/seopack.jp\/seoblog\/wp-content\/uploads\/2015\/03\/20150318doorway_example02.png\" alt=\"20150318doorway_example02\" width=\"849\" height=\"647\" \/><\/p>\n<p>\u4f8b\u306e\u3088\u3046\u306a\u8a98\u5c0e\u30da\u30fc\u30b8\u306f\u3001\u7279\u306b\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8\u7cfb\u30b5\u30a4\u30c8\u3067\u3088\u304f\u898b\u3089\u308c\u308b\u3082\u306e\u3067\u3059\u3002<\/p>\n<h3><span id=\"i-3\">\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u304c\u9069\u7528\u3055\u308c\u305f\u3089\u3069\u3046\u306a\u308b\u304b<\/span><\/h3>\n<p>Google\u306f\u3001\u3053\u3046\u3057\u305f\u8a98\u5c0e\u30da\u30fc\u30b8\u306b\u5bfe\u3057\u300c\u30e9\u30f3\u30ad\u30f3\u30b0\u8abf\u6574\u3092\u8fd1\u65e5\u4e2d\u306b\u300d\u884c\u3044\u3001\u7d50\u679c\u8a72\u5f53\u30b5\u30a4\u30c8\u306f\u300c\u5927\u304d\u306a\u5f71\u97ff\u3092\u53d7\u3051\u308b\u53ef\u80fd\u6027\u300d\u304c\u3042\u308b\u3001\u3068\u516c\u5f0f\u30d6\u30ed\u30b0\u3067\u767a\u8868\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30c9\u30a2\u30a6\u30a7\u30a4\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u5f8c\u306f\u3001\u8a98\u5c0e\u30da\u30fc\u30b8\u3068\u898b\u306a\u3055\u308c\u305f\u30da\u30fc\u30b8\u306f\u691c\u7d22\u7d50\u679c\u304b\u3089\u300c\u4e00\u6383\u3055\u308c\u308b\u300d\u3068\u306e<a href=\"https:\/\/www.seroundtable.com\/google-doorway-pages-algorithm-guidelines-updated-20004.html\" target=\"_blank\">\u898b\u89e3\u3082\u3042\u308a\u307e\u3059<\/a>\u3002<\/p>\n<p>\u5177\u4f53\u7684\u306a\u5f71\u97ff\u306e\u4e2d\u8eab\u306f\u307e\u3060\u4e0d\u660e\u3067\u3059\u304c\u3001\u9069\u7528\u3055\u308c\u305f\u30da\u30fc\u30b8\u306e\u9732\u51fa\uff08\u3082\u3057\u304f\u306f\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\uff09\u306f\u5927\u5e45\u306b\u4e0b\u304c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"i-4\">\u8a98\u5c0e\u30da\u30fc\u30b8\u304b\u3069\u3046\u304b\u306e\u5224\u5225\u6cd5<\/span><\/h3>\n<p>Google\u306f\u3001\u8a98\u5c0e\u30da\u30fc\u30b8\u304b\u3069\u3046\u304b\u3092\u5224\u65ad\u3067\u304d\u308b\u300c\u8cea\u554f\u300d\u3092\u3044\u304f\u3064\u304b\u6319\u3052\u3066\u3044\u307e\u3059\u3002\u8981\u7d04\u3059\u308b\u3068\u3001<\/p>\n<p><strong>\u5225\u30b3\u30f3\u30c6\u30f3\u30c4\u3078\u306e\u8a98\u5c0e\u3092\u884c\u3046\u30da\u30fc\u30b8\u304c\u3042\u308b\u5834\u5408\u3001\u305d\u308c\u304c<\/p>\n<p>1. \u30e6\u30fc\u30b6\u306b\u3068\u3063\u3066\u4e0d\u53ef\u6b20\u304b<br \/>\n2. \u30da\u30fc\u30b8\u306e\u30c6\u30fc\u30de\u304c\u7d30\u304b\u304f\u5177\u4f53\u7684\u306a\u306e\u306b\u3001\u5e83\u304f\u4e00\u822c\u7684\u306a\u30ad\u30fc\u30ef\u30fc\u30c9\u3067SEO\u3057\u3066\u3044\u306a\u3044\u304b<br \/>\n3. \u691c\u7d22\u8a2a\u554f\u5897\u306e\u305f\u3081\u3060\u3051\u306b\u3001\u5225\u30da\u30fc\u30b8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8907\u88fd\u3057\u3066\u4f7f\u3063\u3066\u3044\u306a\u3044\u304b<br \/>\n4. \u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u6a5f\u80fd\u306b\u72ec\u81ea\u306e\u4fa1\u5024\u304c\u306a\u3044\uff08\u304a\u91d1\u5132\u3051\u76ee\u7684\u3060\u3051\u306e\uff09\u30da\u30fc\u30b8\u3067\u306f\u306a\u3044\u304b<br \/>\n5. \u30b5\u30a4\u30c8\u5185\u306e\u4ed6\u30da\u30fc\u30b8\u304b\u3089\u30ea\u30f3\u30af\u304c\u306a\u304f\u300c\u5b64\u7acb\u300d\u3057\u3066\u3044\u306a\u3044\u304b<br \/>\n6. 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Pack\u904b\u55b6\u306e\u30b5\u30a4\u30c8\u3067\u3082\u3001\u7279\u306b\u5bfe\u5fdc\u306e\u4e88\u5b9a\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u307e\u305f\u3001\u5b8c\u5168\u306b\u300c\u5f15\u3063\u304b\u304b\u308b\u300d\u30da\u30fc\u30b8\u304c\u3042\u308b\u5834\u5408\u306f\u3001\u65e9\u3081\u306b\u30da\u30fc\u30b8\u3092\u524a\u9664\u3001\u304c\u6a21\u7bc4\u89e3\u7b54\u3067\u3057\u3087\u3046\u3002\u3068\u3044\u3046\u304b\u3001\u3053\u306e\u5834\u5408\u306f\u3001\u8cea\u554f\u3046\u3093\u306c\u3093\u3088\u308a\u3082\u6700\u521d\u304b\u3089\u81ea\u899a\u304c\u3042\u308b\u30b1\u30fc\u30b9\u304c\u591a\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>\u4e00\u65b9\u3001\u300c\u5f15\u3063\u304b\u304b\u308b\u304b\u3069\u3046\u304b\u308f\u304b\u3089\u306a\u3044\u300d\u3051\u308c\u3069\u3082\u300c\u30b5\u30a4\u30c8\u306b\u3068\u3063\u3066\u6d88\u3059\u308f\u3051\u306b\u306f\u3044\u304b\u306a\u3044\u300d\u30da\u30fc\u30b8\u304c\u3042\u3063\u305f\u3068\u3057\u305f\u3089\u3069\u3046\u3067\u3057\u3087\u3046\uff1f\u3053\u306e\u5834\u5408\u306f\u3001\u4f55\u3089\u304b\u306e\u5bfe\u7b56\u3092\u884c\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u809d\u8981\u306a\u306e\u306f<\/p>\n<p><strong>\u30fb\u30e6\u30fc\u30b6\u306b\u3068\u3063\u3066\u4fa1\u5024\u306e\u3042\u308b\u3001\u72ec\u81ea\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8f09\u305b\u308b<br 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