{"id":3750,"date":"2016-08-05T06:00:42","date_gmt":"2016-08-04T21:00:42","guid":{"rendered":"http:\/\/seopack.jp\/seoblog\/?p=3750"},"modified":"2021-06-28T14:14:52","modified_gmt":"2021-06-28T05:14:52","slug":"20160805-amp-on-main-serp","status":"publish","type":"post","link":"https:\/\/seopack.jp\/seoblog\/20160805-amp-on-main-serp\/","title":{"rendered":"Google\u300c\u30e1\u30a4\u30f3\u691c\u7d22\u7d50\u679c\u300d\u3082AMP\u5bfe\u5fdc\u3078\uff0f\u30e2\u30d0\u30a4\u30eb\u691c\u7d22\u3055\u3089\u306b\u52a0\u901f"},"content":{"rendered":"<p>\u30b9\u30de\u30db\u3067\u95b2\u89a7\u3057\u305f\u969b\u306eWeb\u30da\u30fc\u30b8\u8aad\u307f\u8fbc\u307f\u6642\u9593\u3092\u5927\u5e45\u306b\u77ed\u7e2e\u3067\u304d\u308b\u6280\u8853\u300cAMP\u300d\u304c\u3001Google\u30e2\u30d0\u30a4\u30eb\u7248\u691c\u7d22\u306e\u300c\u30e1\u30a4\u30f3\u306e\u691c\u7d22\u7d50\u679c\u30ea\u30b9\u30c8\u300d\u3067\u3082\u63a1\u7528\u3055\u308c\u308b\u65b9\u5411\u3067\u3042\u308b\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>\u4eca\u307e\u3067\u306fAMP\u5bfe\u5fdc\u3057\u3066\u3082Google\u306e\u9650\u3089\u308c\u305f\u9818\u57df\u306b\u3057\u304b\u8868\u793a\u3055\u308c\u307e\u305b\u3093\u3067\u3057\u305f\u304c\u3001\u4eca\u5f8c\u306f\u30e1\u30a4\u30f3\u753b\u9762\u3067\u3082AMP\u30da\u30fc\u30b8\u304c\u300c\u5bfe\u5fdc\u30de\u30fc\u30af\u300d\u5165\u308a\u3067\u8868\u793a\u3055\u308c\u308b\u305f\u3081\u3001AMP\u5bfe\u5fdc\u3067\u30d3\u30b8\u30cd\u30b9\u30b5\u30a4\u30c8\u304c\u5f97\u3089\u308c\u308b\u30e1\u30ea\u30c3\u30c8\u3082\u5897\u3059\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002\u5bfe\u5fdc\u306e\u662f\u975e\u3092\u542b\u3081\u3001\u8a73\u7d30\u3092\u304a\u4f1d\u3048\u3057\u307e\u3059\u3002<\/p>\n<p><img loading=\"lazy\" src=\"https:\/\/seopack.jp\/seoblog\/wp-content\/uploads\/2016\/08\/20160805-amp-on-main-serp.png\" alt=\"20160805-amp-on-main-serp\" width=\"634\" height=\"359\" class=\"aligncenter size-full wp-image-3754\" \/><!--more--><\/p>\n<div id=\"toc_container\" class=\"toc_light_blue no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#AMP\">\u30e1\u30a4\u30f3\u691c\u7d22\u7d50\u679c\u90e8\u5206\u3082AMP\u5bfe\u5fdc\u3078<\/a><ul><li><a href=\"#AMP-2\">\u304a\u3055\u3089\u3044\uff1aAMP\u3068\u306f<\/a><\/li><li><a href=\"#AMP-3\">\u30e1\u30a4\u30f3\u691c\u7d22\u7d50\u679c\u3067\u306eAMP\u8868\u793a<\/a><\/li><\/ul><\/li><li><a href=\"#GoogleAMPSEO\">Google\u300cAMP\u306fSEO\u8981\u7d20\u3067\u306f\u306a\u3044\u300d<\/a><ul><li><a href=\"#AMP-4\">AMP\u5bfe\u5fdc\u306f\u3053\u308c\u3067\u5927\u304d\u304f\u98db\u8e8d\u3059\u308b\u304b<\/a><\/li><\/ul><\/li><li><a href=\"#SEO\">\u30e2\u30d0\u30a4\u30eb\u691c\u7d22\u3067\u3082SEO\u5bfe\u7b56\u3059\u308b\u306b\u306f<\/a><\/li><\/ul><\/div>\n\n<h3><span id=\"AMP\">\u30e1\u30a4\u30f3\u691c\u7d22\u7d50\u679c\u90e8\u5206\u3082AMP\u5bfe\u5fdc\u3078<\/span><\/h3>\n<p>\u7c73\u6642\u95938\u67082\u65e5\u3001<a href=\"https:\/\/webmasters.googleblog.com\/2016\/08\/amp-your-content-preview-of-amped.html\" target=\"_blank\">\u30a6\u30a7\u30d6\u30de\u30b9\u30bf\u30fc\u30bb\u30f3\u30c8\u30e9\u30eb\u516c\u5f0f\u30d6\u30ed\u30b0<\/a>\u3067\u3001Google\u304cAMP\u30da\u30fc\u30b8\u3092\u691c\u7d22\u306e\u30e1\u30a4\u30f3\u7d50\u679c\u30ea\u30b9\u30c8\u306b\u3082\u63a1\u7528\u3059\u308b\u3053\u3068\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002<\/p>\n<h4><span id=\"AMP-2\">\u304a\u3055\u3089\u3044\uff1aAMP\u3068\u306f<\/span><\/h4>\n<p>AMP\u3068\u306f\u3001\u300c\u9ad8\u901f\u306a\u30e2\u30d0\u30a4\u30eb\u5411\u3051Web\u30da\u30fc\u30b8\uff08Accelerated Mobile Page\uff09\u300d\u306e\u7565\u3067\u3001\u30b9\u30de\u30db\u3067\u95b2\u89a7\u3057\u305f\u6642\u306eWeb\u30da\u30fc\u30b8\u306e\u8868\u793a\u901f\u5ea6\u3092\u5927\u5e45\u306b\u77ed\u7e2e\u3067\u304d\u308b\u6280\u8853\u3067\u3059\u3002AMP\u5bfe\u5fdc\u3057\u305f\u30da\u30fc\u30b8\u3092Google\u306b\u8f09\u305b\u3089\u308c\u308b\u3068\u3001Google\u691c\u7d22\u304b\u3089\u306e\u30da\u30fc\u30b8\u95b2\u89a7\uff08\u8aad\u307f\u8fbc\u307f\uff09\u30b9\u30d4\u30fc\u30c9\u3092\u3001\u307b\u307c\u4e00\u77ac\u306b\u307e\u3067\u77ed\u7e2e\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><a href=\"\/seoblog\/20160602-amp-atoz\/\" target=\"_blank\">AMP\u306f\u65e2\u306b\u3001Google\u30e2\u30d0\u30a4\u30eb\u5411\u3051\u691c\u7d22\u3067\u3053\u306e2\u6708\u304b\u3089\u63a1\u7528<\/a>\u3055\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u305d\u306e\u7bc4\u56f2\u306f\u3001\u30cb\u30e5\u30fc\u30b9\u306a\u3069\u7279\u5b9a\u306e\u30b8\u30e3\u30f3\u30eb\u306e\u30da\u30fc\u30b8\u3092\u5225\u67a0\u3067\u8868\u793a\u3059\u308b\u300c\u30c8\u30c3\u30d7\u30ab\u30eb\u30fc\u30bb\u30eb\u300d\u3068\u3044\u3046\u7b87\u6240\u3067\u306e\u8868\u793a\u306b\u9650\u5b9a\u3055\u308c\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n<h4><span id=\"AMP-3\">\u30e1\u30a4\u30f3\u691c\u7d22\u7d50\u679c\u3067\u306eAMP\u8868\u793a<\/span><\/h4>\n<p>\u4eca\u56de\u306e\u30a2\u30ca\u30a6\u30f3\u30b9\u306b\u3088\u308a\u3001\u305d\u308c\u304c\u30e1\u30a4\u30f3\u691c\u7d22\u7d50\u679c\u3001\u3064\u307e\u308a\u3001\uff11\u30da\u30fc\u30b8\u306b\uff11\uff10\u500b\u8868\u793a\u3055\u308c\u308b\u3001\u9752\u3044\u30ea\u30f3\u30af\u30c6\u30ad\u30b9\u30c8\u3092\u5099\u3048\u305f\u691c\u7d22\u7d50\u679c\u30ea\u30b9\u30c8\u5074\u306b\u307e\u3067\u62e1\u5f35\u3055\u308c\u308b\u3053\u3068\u3068\u306a\u308a\u307e\u3059\u3002\u3053\u306e\u72b6\u614b\u306e\u30d7\u30ec\u30d3\u30e5\u30fc\u306f\u3001\u3053\u3061\u3089\u306eURL <a href=\"https:\/\/g.co\/ampdemo\" target=\"_blank\">https:\/\/g.co\/ampdemo<\/a> \u306b\u30b9\u30de\u30db\u304b\u3089\u30a2\u30af\u30bb\u30b9\u3059\u308b\u3053\u3068\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u7b46\u8005\u74b0\u5883\u3067\u306e\u30d7\u30ec\u30d3\u30e5\u30fc\u753b\u9762\u304c\u4e0b\u8a18\u3067\u3059\u3002\u300celection news\u300d\uff08\u9078\u6319 \u30cb\u30e5\u30fc\u30b9\uff09\u3068\u691c\u7d22\u3059\u308b\u3068\u3001\u30e1\u30a4\u30f3\u691c\u7d22\u7d50\u679c\u30ea\u30b9\u30c8\u306b\u300cAMP\u300d\u30de\u30fc\u30af\u306e\u5165\u3063\u305fAMP\u5bfe\u5fdc\u6e08\u30da\u30fc\u30b8\u304c\u898b\u3064\u304b\u308a\u307e\u3059\u3002\u30bf\u30c3\u30d7\u3059\u308b\u3068\u8868\u793a\u901f\u5ea6\u306f\u3058\u3064\u306b\u4e00\u77ac\u3067\u3001\u8aad\u307f\u8fbc\u307f\u6642\u9593\u3092\u611f\u3058\u3055\u305b\u306a\u3044\u307b\u3069\u3067\u3057\u305f\u3002<br \/>\n<a href=\"\/seoblog\/wp-content\/uploads\/2016\/08\/20160804-amp-result-case.png\"><img loading=\"lazy\" src=\"https:\/\/seopack.jp\/seoblog\/wp-content\/uploads\/2016\/08\/20160804-amp-result-case.png\" alt=\"20160804-amp-result-case\" width=\"1309\" height=\"1024\" class=\"aligncenter size-full wp-image-3755\" \/><\/a><\/p>\n<h3><span id=\"GoogleAMPSEO\">Google\u300cAMP\u306fSEO\u8981\u7d20\u3067\u306f\u306a\u3044\u300d<\/span><\/h3>\n<p>\u306a\u304a\u3001Google\u306f\u3053\u306eAMP\u6280\u8853\u306b\u5bfe\u5fdc\u3057\u305f\u304b\u3089\u3068\u3044\u3063\u3066\u300c\u7279\u306b\u3001\u691c\u7d22\u9806\u4f4d\u3092\u4e0a\u3052\u305f\u308a\u306f\u3057\u306a\u3044\u300d\u3068\u8a9e\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<blockquote><p>\u306f\u3063\u304d\u308a\u8a00\u3063\u3066\u3057\u307e\u3046\u3068\u3001<strong>AMP\u306f\u30e9\u30f3\u30ad\u30f3\u30b0\u8981\u7d20\u3067\u306f\u3042\u308a\u307e\u305b\u3093<\/strong>\u3002\u30b5\u30a4\u30c8\u904b\u55b6\u8005\u306b\u3068\u3063\u3066\u306e\u8a71\u306b\u3068\u3069\u307e\u3089\u305aAMP\u304c\u767a\u5c55\u3057\u3066\u304d\u305f\u7d50\u679c\u3068\u3057\u3066\u3001\u3088\u308a\u9ad8\u901f\u306a\u30a6\u30a7\u30d6\u4f53\u9a13\u3092\u30e6\u30fc\u30b6\u30fc\u306b\u63d0\u4f9b\u3057\u305f\u3044\u3068\u601d\u3063\u305f\u306e\u3067\u3059\u3002<\/p>\n<div class=\"reference\">&#8220;To clarify, this is not a ranking change for sites. As a result of the growth of AMP beyond publishers, we wanted to make it easier for people to access this faster experience.&#8221;<br \/>\n <a href=\"https:\/\/webmasters.googleblog.com\/2016\/08\/amp-your-content-preview-of-amped.html\" target=\"_blank\">&#8220;AMP your content &#8211; A Preview of AMP&#8217;ed results in Search&#8221;, Google Webmaster Central Blog<\/a><\/div>\n<\/blockquote>\n<h4><span id=\"AMP-4\">AMP\u5bfe\u5fdc\u306f\u3053\u308c\u3067\u5927\u304d\u304f\u98db\u8e8d\u3059\u308b\u304b<\/span><\/h4>\n<p>Google\u306f\u304b\u306d\u3066\u304b\u3089\u30e2\u30d0\u30a4\u30eb\u691c\u7d22\u306b\u5927\u304d\u304f\u529b\u3092\u5165\u308c\u3066\u304a\u308a\u3001<a href=\"\/seoblog\/20160604-amp-notification\/\" target=\"_blank\">AMP\u5bfe\u5fdc\u63a8\u9032<\/a>\u3088\u308a\u3082\u306f\u308b\u304b\u4ee5\u524d\u304b\u3089\u3001\u30e2\u30d0\u30a4\u30eb\u30d5\u30ec\u30f3\u30c9\u30ea\u30fc\u3078\u306e\u5bfe\u5fdc\u3082\u63a8\u9032\u3057\u3066\u304d\u307e\u3057\u305f\u3002\u3057\u304b\u3057\u73fe\u5728\u3067\u306f\u3001AMP\u3082\u30e2\u30d0\u30a4\u30eb\u30d5\u30ec\u30f3\u30c9\u30ea\u30fc\u3082\u3001<strong>\u305d\u308c\u3092\u3084\u3063\u305f\u304b\u3089\u3068\u3044\u3063\u3066\u9806\u4f4d\u304c\u4e0a\u304c\u3063\u305f\u308a\u306f\u3057\u307e\u305b\u3093<\/strong>\u3002<\/p>\n<p>\u3057\u304b\u3082\u3001AMP\u5bfe\u5fdc\u3059\u308b\u3068\u691c\u7d22\u7d50\u679c\u304b\u3089\u306eCTR\u304c\u304b\u3048\u3063\u3066\u4e0b\u304c\u3063\u3066\u3057\u307e\u3046\u3001\u3068\u3044\u3046\u30c7\u30fc\u30bf\u3059\u3089\u3042\u308a\u307e\u3059\u3002\uff08\u304a\u305d\u3089\u304f\u3001\u4eca\u307e\u3067\u306fAMP\u5bfe\u5fdc\u3059\u308b\u3068\u300c\u30e1\u30a4\u30f3\u306e\u691c\u7d22\u7d50\u679c\u300d\u4ee5\u5916\u306e\u3068\u3053\u308d\u306b\u8868\u793a\u3055\u305b\u3089\u308c\u3066\u3057\u307e\u3063\u3066\u3044\u305f\u304b\u3089\u3001\u3060\u3068\u601d\u308f\u308c\u307e\u3059\uff09<\/p>\n<p>\u4eca\u56de\u306e\u30e1\u30a4\u30f3\u691c\u7d22\u7d50\u679c\u3078\u306eAMP\u8868\u793a\u306b\u3088\u308a\u3001AMP\u5c0e\u5165\u306e\u6a5f\u904b\u304c\u66f4\u306b\u9ad8\u307e\u308b\u304b\u3068\u3044\u3046\u3068\u3001\u307e\u3060\u306a\u3093\u3068\u3082\u8a00\u3048\u307e\u305b\u3093\u3002\u5148\u9803\u306e\u30e2\u30d0\u30a4\u30eb\u30d5\u30ec\u30f3\u30c9\u30ea\u30fc\u5bfe\u5fdc\u306e\u71b1\u3082\u51b7\u3081\u306a\u3044\u4e2d\u3067\u3001\u77e2\u7d99\u304e\u65e9\u306a\u300c\u6b21\u306e\u30e2\u30d0\u30a4\u30eb\u65b0\u6280\u8853\u300d\u306b\u3001\u30a6\u30a7\u30d6\u30de\u30b9\u30bf\u30fc\u3089\u306f\u82e5\u5e72\u75b2\u5f0a\u3057\u3066\u3044\u308b\u3088\u3046\u306b\u601d\u308f\u308c\u308b\u305f\u3081\u3067\u3059\u3002<\/p>\n<h3><span 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